Starting a business in your name is not an easy feat. Most seasoned entrepreneurs know that there are no guarantees for success. Risking everything from their financials to their reputations, they know success is not a destination but a journey.
While absolutely nothing besides hardship, conflict, and obstacles are guaranteed when attempting to grow a new business, Devin Anderson gives unique advice on growing a business from the ground up.
Devin Anderson is the CEO of SourceNRG, one of the fastest growing solar energy companies in the nation. From humble beginnings to over 50 million dollars in revenue in less than 2 years, SourceNRG has become a major player in the industry.
Devin is a leader, and while leadership skills can be developed, his instincts and his natural ability cannot be taught. When asked to give advice on what new business owners should do to grow, his answer is “Don’t do it, unless you have a decent amount of capital, people to support you, and a clear trajectory on how to generate sales and revenue. One of the biggest misconceptions of being a business owner (partly due to social media) is that being a business owner is cool and being your own boss is desirable when in reality, it’s the coldest and the hardest route which makes it that much more rewarding.”
“You take on all the pressure and all the risks with high levels of failure, it’s very time-intensive. Most people would have a better quality of life if they had a piece of watermelon instead of a grape. Instead of starting out being a business owner, be a sales professional first.” For the average person, being at the forefront of a business is just not feasible or realistic for most lifestyles. The upside is that it is never necessary to be in the firing lane to become successful. Devin’s inherent ability to lead is what drives SourceNRG forward.
Devin Anderson proves that in order to succeed in business, you should have a clear understanding that it is not an easy undertaking. Starting a business requires a leap of faith, tenacity and consistency are critical to success. Devin is the embodiment of these characteristics, and is the heart and soul of SourceNRG.